Get away from the noise.
Introspective and soft, this theme is an elegant one and reflects a growing consumer desire for quieter living, looking for some escapism from the “noise” of social media and the increasingly online world.
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Ethereal delicacy
Ethereal, delicate, moody, and atmospheric colours create an expression of softness, soothing, inviting harmonies. To help convey this sense of quiet and softness, the palette is primarily derived of delicate, tender pastels in cosmetic pinks and purples or ethereal blues and greens.
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Clean and austere
In this theme, there is a focus on the finishes – matte and high gloss finishes look charming in these tender pastel tones. Clean and often austere, this theme reflects the desire for less visual clutter or distractions. The look and feel of this theme embodies a certain amount of sensuality, textiles are more plush and tactile, and forms are often round and enveloping.
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